"Why are companies still sending mail?" It seems that in an era where everything is digital, mail feels like an ancient practice. Well, marketing studies actually show that direct mail is more relevant than ever.
Read MoreAn influencer -- a person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media. Here’s how to leverage influencer marketing for the rest of us…
Read MoreIt isn't breaking news that the internet has changed the business landscape forever. It’s projected that by the year 2040, as much as 95% of shopping will be facilitated online. How we engage with online customers has never been more important.
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